| Rudy Flores · (619) 392-6714 · Real Estate Strategist, Realtor® · CalDRE #02257808 · Responsible Broker CalDRE #01481919
OFF-MARKET REAL ESTATE SAN DIEGO
The Off-Market Glossary

Off-Market & Pocket Listing Terms in Plain English

The vocabulary of a private sale, defined without the jargon.

Off-Market

A property being marketed or sold without a public listing — the sale happens through direct introduction rather than open advertising.

Pocket Listing

Another name for an off-market listing, so called because the listing stays "in the agent's pocket" instead of going out publicly.

MLS (Multiple Listing Service)

The shared database local agents use to publicly list homes for sale. An off-market or pocket listing, by definition, isn't (yet, or ever) entered here.

Coming Soon

A status some MLS systems allow before a home officially hits the public market — a middle ground between fully private and fully public, with its own rules about what agents can and can't do while a listing carries that status.

Exclusive Listing

An agreement that a specific agent represents the sale, whether the home ends up marketed publicly, privately, or both — not to be confused with "off-market," which describes how it's marketed, not who represents it.

Private Showing

A showing arranged directly and discreetly, typically by appointment only and without the public foot traffic of an open house.

Network

In this context, the group of past clients, other agents and contacts an agent draws on to quietly gauge interest in an off-market opportunity — the reach and relevance of that network is what makes private introductions possible at all.

Disclosures

The legally required information a seller must provide a buyer about the property's condition and history. These are still required in a private sale — going off-market doesn't reduce a seller's disclosure obligations.

Price Discovery

What a public listing provides that a private sale doesn't as directly: real market feedback on price, through actual buyer interest and offers. It's why pricing for a private sale needs to be well supported by comparables from the start.

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